GLÓ
– A healthy eating restaurant with attitude
Agency
Hvíta húsið
Client
Gló
Date
Spring, 2017
Services
Art Direction, Branding
Client
Arion Banki
Date
March, 2016
Services
Art Direction, Branding
Production
Purkur
In 2016, Gló started the process of rebranding their company. The goal was to get their brand more up to date, cater to a more diverse clientele, and disassociate the brand from the founder, Sólveig Eiríksdóttir, before launching their brand internationally. They also wanted the to keep the spirit and attitude of the already established brand alive and become more disruptive in the healthy eating community; challenging the visual language we already associate with that market.
Gló is a healthy eating restaurant that offers fast service and a variety of wholesome options that enrich the mind, body and spirit, making it easy for busy people to enjoy on the go.