— Branding for a digital first bank
— New brand for a digitally driven bank
Arion Bank undertook a rebranding journey, and as part of this process, we developed an expanded visual language for the brand. Over the past few years, Arion Bank has undergone significant transformation, establishing a strong position in the market and leading the way in digital solutions. The rebranding reflects the bank's commitment to adapting its services to meet modern needs and future possibilities. The new visual identity highlights the digital aspect of the bank, showcasing its use of technology to offer customers seamless banking services, allowing them more time to focus on what matters in their lives and work.
Agency
Hvíta húsið
Client
Arion banki
Services
Art Direction